The Economics of Surf Parks:

A Deep Dive into the Business Model

Surf Park Central: May 2023 

Investors and developers are taking notice of the growing popularity of surf parks around the world, recognizing the potential for profit in this new market. As the sport of surfing continues to gain momentum, surf parks are becoming an accessible and affordable option for individuals who do not live near the coast. However, the economics of surf parks can be complex, with significant upfront costs and ongoing maintenance expenses. Let's take a closer look at the business model of surf parks, exploring the costs involved, revenue streams, and potential for growth.

Costs Involved in Surf Park Development

Surf parks require a significant investment upfront, with costs varying depending on the size, location, and technology used. The construction of the pool, pumps, and filtration systems can be a significant expense, as can the land required for the development. On top of this, ongoing maintenance and operation costs must be factored in, including electricity, water, staffing, and repairs.  It is always ideal to speak with key players who have been through the process.  Wai Kai surf park is just one example to learn from.

Investment Opportunities in Surf Parks

Surf parks present a compelling investment opportunity for venture capitalists, private equity firms, and real estate developers. The global surf market is projected to reach an impressive $11.9 billion by 2027, driven by the passion for the sport and the rise of surf tourism, surf parks make the surfing experience accessible to the larger population. With approximately 17-35 million surfers worldwide, the popularity of surfing is on the rise, creating a strong momentum that shows no signs of slowing down, investing in surf parks enables investors to tap into a thriving market and leverage the growing popularity of surfing to potentially generate substantial returns.

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Revenue Streams for Surf Parks

The primary revenue stream for surf parks is user fees, with surfers paying for time in the wave pool. Additional revenue can be generated through equipment rental, such as surfboards and wetsuits, as well as food and beverage sales. Surf parks may also host events, competitions, and lessons, which can generate additional income.

Potential for Growth in the Surf Park Industry

The surf park industry is still in its infancy, with many opportunities for growth and expansion. Surf parks can attract a range of users, from beginners to experienced surfers, as well as families and tourists. As the sport of surfing continues to grow in popularity, surf parks may become a more accessible and affordable option for those who do not live near the coast.

Future of Surf Parks

As the popularity of surfing continues to grow, surf parks are likely to become more common around the world. New technology and innovations in wave generation can improve the experience for surfers and reduce the operating costs for surf park developers. The surf park industry is expected to reach $3.1 billion by 2025. With unique and exciting experiences on offer, surf parks are attracting investment and are likely to continue to grow in popularity for years to come. Surf parks may also become a more sustainable and eco-friendly option, using renewable energy sources and reducing water consumption.

Surf Park Profitability

The profitability of surf parks can vary depending on several factors, including the location, size, and technology used. However, with a strong demand for surfing experiences, potential for growth, and multiple revenue streams, surf parks can be a profitable business for investors and developers. According to the Consumer Trends Report, outdoor activity participation and spending are on the rise in the United States, and water activity spending has tripled since 2017. Additionally, the report shows that participation in surfing surged between 2019 and 2020 across multiple markets, and key markets are experiencing a "beginner boom" with 40%-49% of all surfers having surfed for two years or less.  This growth in the surfing market creates a significant opportunity for surf park investors and developers, as there is considerable pent-up demand for surf travel and a strong demand for surfing experiences.

Next Steps

If you haven't considered the surf park industry for development before and want to learn more, attending the Surf Park Summit is a great place to start. This event provides a unique opportunity to explore the market, connect with industry experts, and discover the potential of surf parks as a profitable business venture.